In these days the overall timber flooring market competition is very intensive,however we can see current wood floor material demand is comparatively slack in the international flooring market.Every wood flooring enterprise is striving to suvive in the harsh wood flooring market.It’s like a battle that who want to be the last winner who must carry out the best efficent & flexible price stragtegy in different marketing phases.Analysis,Stragtegy & Action,how to make the best balance,it is the ultimate goal of companies.
I. Timber Floor Price Position
Many timber flooring companies in China focus not enough on the products price levelas well as the products series.Most of flooring prices are set only based on high end,middle or low end in the market or without main products as well as too many wood floor varieties.They do not understand the actual significance of targeting & product variety planning.
The Marco & Micro market study will show us the answer.The middle class timber flooring consumers are switch to rational & individual purchase from emotional & mainstream purchase.High brandname wood flooring company should be well adjustd to the position of ration & emotion, to establish a full production line and satfy both rational consumer & emotional consumers.
Simply to say , a low end ,middle to high end products categries are needed to meet the requirments of various customers groups.
In theory,above categories will affect the wood flooirng brandname positioning.Actually no sufficent demand & sales volume, brandname shaping & enterprise growth is impossible.Most of timber floor companies have to make a choice between extending products varieties and reducing managment cost in order to balance the products line.
We should make a clear plan that which are main products,which are brandname image products and which are frequently changed products series.The paln like military stragtegy on land troops,marine troops & sky troops.Making flexible manipulation is a key to victory.
Pingback: Reba Fleurantin
Pingback: Chirurgie esthétique Tunisie
Pingback: Chirurgie Tunisie
Pingback: Chirurgie Tunisie
Pingback: National Chi Nan University
Pingback: Higher education
Pingback: مؤتمرات عالمية فى مصر
Pingback: Top Management fue
Pingback: افضل كلية تجارة بجامعة خاصة بمصر
Pingback: متطلبات القبول في ماجستير إدارة الأعمال
Pingback: Accounting degree
Pingback: Academic Year
Pingback: الاستقلال الفكري
Pingback: Summer Internship
Pingback: Faculty of political science Contact
Pingback: قسم علم الأدوية
Pingback: Get in Touch with Faculty of pharmacy
Pingback: Social Activities
Pingback: Hot Plates
Pingback: experienced professionals in pharmacy
Pingback: Pharmaceutical Analytical Chemistry
Pingback: Academic Year
Pingback: كلية طب الاسنان الخاصة المعتمدة
Pingback: supplementary general sciences department Academic programs
Pingback: Prosthodontics Department
Pingback: Leadership and Service
Pingback: teaching and student activities
Pingback: الانسحاب والإضافة
Pingback: student projects
Pingback: Bachelor's Degree in Software Engineering
Pingback: Resume Building
Pingback: future unversity in egypt news
Pingback: future University application process
Pingback: Campus facilities
Pingback: MBA in Future university in egypt
Pingback: MBA graduates careers in Egypt
Pingback: قبول الطلاب الدوليين في جامعة المستقبل
Pingback: متطلبات كشف الدرجات لجامعة المستقبل
Pingback: Personal statement for future university